Case Study
Micron’s unprecedented $100 billion investment in Central New York presented a transformative economic opportunity for the region. To ensure that the benefits of this investment would reach all corners of the community, the Community Engagement Committee (CEC) was formed.
The CEC was established as part of the historic Community Benefits Agreement between Micron, Empire State Development, and local partners. This agreement included the creation of a $500 million Green CHIPS Community Investment Fund, focused on workforce development, education, community assets, and housing in the Central New York area.
The committee, composed of diverse community leaders, experts, and advocates, was tasked with gathering community input to shape a Community Priorities Document. This document would guide future investments and development, ensuring that the community’s voice was central to decision-making processes.
The challenge was twofold:
Highland Planning collaborated with Fourth Economy to design and implement an innovative, multi-faceted engagement strategy. The goal was to reach as many residents as possible, especially those from historically underrepresented communities, to ensure their voices were heard in this critical moment for Central New York’s future.
This comprehensive engagement process ensured that the Community Priorities Document truly reflected the diverse needs and aspirations of Central New York residents. It laid the groundwork for equitable development and community-driven decision-making in the face of transformative economic growth.
Through our extensive engagement efforts, Central New York residents shared their hopes, concerns, and priorities for the region’s future in light of Micron’s investment. Key themes that emerged include:
“We hope there will be strategic investments that lift everyone by breaking down racial segregation, reducing poverty, and addressing social determinants of health,” shared one participant, encapsulating a common sentiment among residents.
This feedback directly informed the Community Priorities Document, ensuring that future investments and development plans align with the needs and aspirations of Central New York’s diverse communities.
Highland Planning employed several innovative strategies to ensure broad and inclusive participation:
By amplifying the voices of over 12,700 Central New York residents, Highland Planning’s engagement efforts with Fourth Economy have not only shaped the Community Priorities Document but have also set a new standard for inclusive, community-driven planning. This work lays the foundation for equitable growth in the region, ensuring that as Micron’s historic investment unfolds, its benefits will be felt across all communities. Our comprehensive engagement process has empowered residents to play a pivotal role in shaping their region’s future, fostering a shared vision of prosperity that will guide Central New York’s transformation for years to come.
Use the form below to get in touch.
Check out Our Public Engagement Software, Instant Input.
Privacy Policy | © 2024 All rights reserved